Young Love

On the lead up to Pride UK this year and in the midst of World Pride celebrations around the globe, we saw a positive uptick in adverts celebrating the LGBTQ+ community. During the rest of the year, however, representation of LGBTQ+ people in advertising and media tends to fall short on authenticity.

Photographer Sophie Mayanne and I discussed how we could better focus on the LGBTQ+ people around us to find out what they really think about the representation of the LGBTQ+ community in the media, and how love and inclusivity are portrayed. We work with five young LGBTQ+ couples and interviewed them on their views about representation of the community in advertising and the media as well as love and inclusivity.

View the article on Creative Insights

Photographer: Sophie Mayanne

Art Director: Josie Gealer Ng